Arif Raza

AVP, Retail Business Development, Vedant Fashions

Skilled in consistently enhancing revenue & market share year-on-year, by re-organizing business direction and developing & implementing strategic initiatives; successfully turn-around negative CBA (Contribution before Advertising) stores into a healthy CBA stores and enhanced the profitability through Retail Excellence and Micro-Marketing in each Geography resulting in no loss making stores

Expert in Evaluating and approving new properties based on in-depth regional, trade area and location analysis resulting in first year EBITDA target achievements Negotiate favorable agreements with franchisee, landlords & developers Skilled in consistently enhancing revenue & market share year-on-year, by re-organizing business direction and developing & implementing strategic initiatives; successfully turn-around negative CBA (Contribution before Advertising) stores into a healthy CBA stores and enhanced the profitability through Retail Excellence and Micro-Marketing in each Geography resulting in no loss making stores Expert in Evaluating and approving new properties based on in-depth regional, trade area and location analysis resulting in first year EBITDA target achievements Dexterous in Capital Budgeting exercise and evaluation of investment opportunities; adept in developing tools & techniques for long-term capital budgeting decisions in Capital Budgeting exercise and evaluation of investment opportunities; adept in developing tools & techniques for long-term capital budgeting decisions.

Handle international business Strategy and Retail business development for Vedant Fashions Pvt LTd (Manyavar Mohey Mebaz and Twamev)